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How To Profit Selling on Amazon

Selling on Amazon entails more setting up an Amazon store and adding products to your store. Amazon might be the biggest online retailer, but that doesn’t guarantee you immediate sales soon after setting up a store.

You have to go the extra mile to attract customers and keep them coming back for more. Luckily, several tactics will give you an upper hand over the thousands of stores already on Amazon. These tactics have been tested in the trenches and are proven to work. Therefore, follow each of these steps, taking care to modify each of them to suit your store’s specific needs.

1. Find the Right Product

Finding the right product to sell on Amazon is perhaps the single most important thing you’ll have to do. Since you are most likely sourcing products from third parties and listing them in your store, finding a product with a handsome profit margin is essential,

For the most part, you’ll be hunting down products being sold at a considerable discount so that you can sell them on Amazon at a profit, even after Amazon deducts its commission. Note Amazon’s commission is 30% off the selling price, so you have to hunt down products with considerable discounts.

2. Test the Products

Before you list a product on your Amazon store, and before you send items to Amazon’s warehouses, make sure you check the product. Testing here means making sure the products works as described. If it doesn’t, look for another supplier because when customers find your store has faulty products, they’ll leave negative reviews.

Negative reviews are a blot on your store’s front because anyone can read them. If several customers protest about your product’s integrity, the chances are that potential customers will pass you up after reading the negative reviews.

3. Target Keywords Relevant to Your Products

Getting the first sale on Amazon requires listing of products with keywords your customers use. For instance, if you are selling sneakers meant for Yoga, you will sell more shoes when you include ‘Yoga sneakers’ in your product listing than when you plainly list your shoes like sneakers.

If your industry has a considerable customer base, being as specific as possible gets you more sales. However, don’t get overly specific with your product titles. Sometimes being too specific may make it harder for customers to find your product. The takeaway lesson here is to list products using titles customers are already looking for on Amazon.

Follow these three strategies, to jump start sales in your Amazon store. Remember though to keep on looking for new ways to drive up sales every day so that you are not edged out by other sellers on the e-commerce site.

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Hot To Start an Amazon FBA Business: Tips To Keep You Ahead of The Competition

The entry barrier in Amazon’s FBA program is at an all time low. There’s no better time to sign up and start selling on Amazon than today, even if you have minimal funds to invest in the undertaking.

Fulfillment By Amazon (FBA) is an innovative business model that fosters opportunities for merchants of all sizes. That’s because Amazon takes care of logistics like inventory, shipping and returns. That means all you have to do is list products, get customers to buy your products and make a tidy profit, all without dealing with logistics.

To start your own FBA business, you have to set up an Amazon seller account. Setting up an account is a straightforward process you can complete in under five minutes. What you have to note is your first month in the FBA program is free. For Consequent months however, you pay Amazon $39.99 to handle all the logistics on your Amazon store. Amazon will also take a commission for every product you sell through the store.

Private Label Products for FBA Branding

Once you’ve created your Amazon seller account, don’t rush to sell just any other product. There are lots of opportunities like private label products. Private label products place you in the fast lane to establishing your own brand on Amazon.

By creating a brand, customers learn to associate your name with particular products which makes it easier for people to discover you on Amazon. Before you can start leveraging private labeling on Amazon however, it’s important to first conduct an in-depth market analysis. Without proper market research, it can be difficult to note products that are doing well on Amazon. That leaves you susceptible to jumping into product categories with low sale volumes.

Hence, the first thing you do during your market research is scouring through the popular product sections in Amazon. You should be extra cautions especially during holiday periods where some products become popular overnight. These products lose their popularity after the holidays making them a poor product choice.

Competitive Analysis

After identifying popular products on Amazon, the next step is to conduct a competition analysis. During this step, you’ll be able to tell if it’s advisable to sell a product or not. If you that one popular product category is dominated by a giant wholesaler, chances are that you will not be able to break into that market. Customers already associate the product with the seller, making it difficult for new sellers to claim a market share.

On the other hand, if a popular category is populated by small scale sellers, there’s a chance to clinch an impressive market share. Read through customer reviews to unearth customer dissatisfactions with the products. Armed with that information, make sure your products address the customer dissatisfactions, and you’ll be on your way to making a brand name for yourself.

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